Did you know that over 500 hours of videos are uploaded to YouTube every minute? With all this noise, it’s definitely not easy standing out and capturing viewers’ attention.
Each time a viewer plays a video and watches it for at least 30 seconds, YouTube counts it as a view.
So how do you attract those eyeballs? How do you engage viewers for extra views on your YouTube videos? Are you ready to expand your viewer base and skyrocket your YouTube channel growth? In this blog, we’ll delve into practical and actionable steps to increase your views.
Understand YouTube Algorithm
The first step to getting more views on YouTube is understanding how the YouTube algorithm works. Much like Google’s algorithm, it uses factors such as watch time, viewer engagement, and user experience to rank videos.
Optimize Your Videos for Search
Just like you would optimize your website for search engines, you need to optimize your YouTube videos as well. This involves using relevant keywords in your title, tags, and description.
Perform in-depth keyword research. Use tools such as Google’s Keyword Planner, TubeBuddy, or VidIQ to find relevant keywords.
Your video title should not only contain your target keyword but also be compelling enough to attract viewers.
Tags let YouTube know what your video is about. Utilize your target keyword and related terms as tags for your video.
The description of your video is where you can give more details about your video and include relevant links and keywords.
YouTube scans subtitle files for keywords and uses them to improve your ranking on the platform. Add English subtitles to your videos irrespective of the language the audio is in. It will also help you attract more international audiences.
Thumbnails are the first things that viewers notice about a video. Custom, visually appealing thumbnails can significantly boost your click-through rates, leading to more views. Make sure your thumbnail is visually compelling, has bold text, and gives a sense of what the video is about.
Create Quality Video Content
While numbers are important, you cannot compromise the quality of your content to gain more views. High-quality content that is relevant, engaging, and valuable tends to attract mass audiences. Also note, 720p or above quality videos get more visibility in search results.
Make Playlists for More Views
Playlists can significantly increase your YouTube views as they lead viewers through a series of videos, encouraging further watching. Create themed playlists and include your best videos to keep viewers engaged.
Engage With Your Audience
Increasing engagement on your YouTube videos is a surefire method to gain more views. Encourage your viewers to like, comment, share, and subscribe. Respond to comments, ask for feedback, and take on board any suggestions your viewers might have. Engaging with your audience increases viewer loyalty and boosts your videos’ ranking in the YouTube algorithm.
Promote Your YouTube Channel
Don’t wait for your viewers to come to you. Go out and promote your YouTube channel on various social media platforms, email newsletters, blog posts, podcasts, etc. Leverage your existing followers on platforms such as Facebook, Instagram, LinkedIn, and Twitter to drive traffic back to your YouTube channel.
Notify your viewers on different platforms whenever you upload a new video. Repurpose your videos into shorts and reels to hook the audience. The more your videos get shared and embedded, the higher the chance of them being viewed.
Collaborate with Other YouTubers
Working with other YouTubers in your niche can give you access to a similar audience as yours to gain more views. Co-create videos and take advantage of each other’s viewer base. Get featured in their videos, create a video series together, give shout-outs, and more. It’s a win-win for both parties.
Use End Screens and Cards
End screens and cards act as a strong call to action motivating viewers to watch more of your videos, leading to more views. They can proactively engage viewers, driving them to click on more of your videos. Use them to promote your other content, ask viewers to subscribe, or push them to visit your website. This can have a strong ‘snowball’ effect on your views count.
But be strategic while promoting your videos. Always keep them relevant to the current video. Make sure it adds more to the context.
Invest in YouTube Ads
If you have a budget, running YouTube ads can be a quick way to increase your views, particularly for competitive keywords where organic growth is challenging. This not only enhances your visibility among a broader audience but also boosts your organic reach. Use targeting options to reach the most relevant audience for your videos. Experiment with skippable and non-skippable ads, display ads, overlay ads, etc., to increase your reach.
Be Consistent and Regular
Consistency in uploading is an often overlooked aspect. Regularly uploading videos signals the YouTube algorithm about your active status and prompts it to push your content to the users. A predefined uploading schedule keeps the audience in the loop, and anticipation keeps them coming back for more.
Study Analytics and Adjust Your Strategy
Last but not least, pay attention to your YouTube analytics regularly. It provides invaluable insights into viewer behavior and video performance. Analyze your performance. Observe what’s working and what’s not to refine your strategy and maximize the ROI from your video marketing efforts.
Every View Counts!
Take every opportunity to captivate your audience and keep them coming back for more. Implementing these strategies can significantly enhance your YouTube views, but remember that persistence is key. There are no shortcuts to success on YouTube; it requires continuous effort, testing, and learning.
Approach your YouTube strategy with a clear understanding of these tactics to stand out and drive unprecedented growth in your views count. Don’t be afraid to try out different strategies and learn from your performance.
Every YouTube star started with zero views, so why can’t you be next?
FAQs about How To Get More Views On Youtube
Is YouTube a good platform for video content creation?
YouTube is a video-sharing website where users can upload and share videos with others. It has become the second most-visited site on the web, and people around the world spend up to six hours per day consuming video content on it.
How do I promote my YouTube channel?
You can promote your YouTube channel by using various promotional tactics, such as improving your video titles, optimizing your videos for visibility, collaborating with other YouTubers, using social media to share your content, and strategizing with YouTube ads.
Why are views important on YouTube?
Views are important because they influence the YouTube algorithm to push your video out to more people. Views also help you make money on YouTube through monetization and ads. Furthermore, views on YouTube can help build brand awareness and brand affinity, which can generate long-term positive effects on your business.
How can I improve my video titles?
To improve your video titles, you need to grab your audience’s attention without resorting to clickbait headlines. You can use listicles, question-based titles, hyperbole, or how-to titles. Additionally, your titles should be optimized for search engines by using relevant keywords and tags.
What are the best practices for YouTube SEO?
The best practices for YouTube SEO include using target keywords in your titles, descriptions, and video content; mentioning keywords in your videos; focusing on engagement to improve your rankings; using categories and tags for better context; and avoiding keyword stuffing.
How do I optimize my videos for visibility on YouTube?
To optimize your videos for visibility on YouTube, you need to follow some of the best practices for YouTube SEO, such as using relevant keywords and tags, creating engaging content, and focusing on engagement through likes, comments, and views. You can also use tools like Keywordtool.io to help you generate keyword ideas and analyze your titles.