How Utsav Increased Views & Reach with Auto AI Subtitles?
Supercharged YouTube Growth: Dubverse-Powered AI Subtitles Case Study
Auto AI
Subtitles
Subscribers
745K
Videos
2900
Problem
Language is a barrier to Utsav’s mission, as India is a country with diverse languages and not everyone speaks Hindi. You needs to convert his videos into regional languages to cover the entire nation.
But how can he do it?
Adding English subtitles is one way Utsav has tried to reach more people. However, doing it manually is expensive and time-consuming. It took around 24 hours before his published video had accurate time-stamped subtitles. This resulted in delayed subtitling and had a negative impact on viewer engagement.
Search for a Solution
Being a techie himself, Utsav searched for an AI solution to his challenge and discovered Dubverse, an AI-powered localization platform for creators that uses advanced technology to create accurate subtitles in multiple languages.
He identified the top languages of his subscribers — Bangla, Tamil, and Telugu. Bengali is the second most popular language among his viewers, while the latter two contribute to his decent reach in South India. In fact, some of his oldest subscribers are from South India.
He used Dubverse’s SUB to automate subtitle generation for his videos and Shorts in 3+ languages. And the results have been incredible, not only for his workflow but also for his channel’s growth.
Let’s take a closer look at the results:
Growth with AI Subtitles
Increased Subscribers & Engagement
With just 2 videos with multilingual subtitles, Utsav observed a higher response and a better reach. English Subtitles in real time have improved his engagement and real-time views within the first 24 hours.
His Audience Loves Subtitles
Around 75% of viewers watched his videos with subtitles when he started sharing subtitles on the go in April, and the response encouraged him to experiment with more languages, including Malayalam, Kannada, and even Marathi.
Unlocked New Geographies
Subtitles helped him expand his reach across India, helping him tap into new regional markets. Now, he is planning to target international audiences starting with Spanish.
SEO Boost for Higher Ranking
Since English is set as the default language, subtitles help in indexing to boost ranking in search results in the first 24 hours without any waiting time (which was the case with manual creation).
Instant English subtitles has helped me generate better engagement and more real time views.
With just 2 videos with multilingual subtitles, I noticed a higher response and a better reach from non-Hindi speaking regions.
Utsav
Utsav Techie
MAGIC MAGIC MAGIC
01
Create More in Less Time
Dubverse slashes the time needed to generate and upload subtitles from over a day to just 15 minutes! Unlike traditional tools that transcribe and subsequently translate, SUB generates English subtitles directly, retaining both the essence and tone of your content.
02
Edit & Sync in Studio Easily
SBU generates 99% accurate, time-stamped subtitles, so you'll rarely get any errors. But if you do, you can effortlessly find and replace words, rearrange the sequence, or realign text and video within the user-friendly studio.
03
Directly Upload On YouTube
Dubverse simplifies even the upload workflow with YouTube integration. You can connect your YouTube channel and view your dashboard within Dubverse. Directly go to the YouTube studio and upload subtitles. Fewer clicks and fewer tab switches.
04
Scale With More Languages
Dubverse SUB offers subtitles in 30+ languages. Depending on his audience preferences, he can easily add more subtitles to his videos to expand his regional and global reach with just one click. If Utsav were to go the traditional way, he'd have to recruit another team for every new language.
2.68 billion people are active on YouTube… How many have you reached?
Expanding your reach was never this easy…
Step 1
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Step 3
Utsav
Utsav Techie
SUB Your Videos!
Localization is integral to a creator’s growth. For growing creators, adding multilingual subtitles to videos is a potential market to see growth, especially for those who wish to capture Indian audiences. Utsav’s success with Dubverse demonstrates the potential of AI technology to enhance content creation and distribution, enabling creators to connect with audiences in new and innovative ways effortlessly.
Dubverse offers reliable and efficient creator tools to empower creators like Utsav to overcome language barriers and expand their reach globally. Try Dubverse SUB for your videos and see your channel grow.