How Utsav Uses AI Dubbing to Increase Views & Subscribers?

Supercharged YouTube growth with AI Dubbing: Dubverse Powered Dubbing Case Study

YouTube
Multi-Audio
Track

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Subscribers

745K

Videos

2900

Meet Utsav, one of the most popular Hindi-speaking YouTubers in India, who runs the channel Utsav Techie. In a world where technology is constantly evolving, Utsav has become a reliable guide for his community by sharing engaging videos about product reviews, updates, and the latest trends in technology in an easy-to-understand language. Within 7 years, Utsav has built a strong audience of 743k subscribers, which is no easy feat. 
YouTube’s multilingual audio track feature is already making waves. Apart from Mr. Beast, 1000 other creators from around the world gained early access to this new feature. Utsav is one of them, and like Mr. Beast, he has also witnessed impressive results!

Problem

But speaking in a single language is a barrier to Utsav’s mission, as India is a country with diverse languages and not everyone speaks Hindi. Thankfully, YouTube’s multilingual audio tracks come to his rescue. However, the process of hiring a team of language experts, scriptwriters, and voiceover artists, as well as buying equipment and renting a studio, can be an expensive and time-consuming affair when you frequently create content. So, Utsav looked for an easy and scalable solution.

Search for a Solution

With a quick search, Utsav found Dubverse. Unlike Mr. Beast, Utsav went the tech way to speed up creating multi language audio tracks. He identified the top languages of his audience to expand his reach — Bangla, Tamil, and Telugu — and used Dubverse’s DUB to generate human-like voiceovers for 3 more languages within minutes, all by himself. He used Dubverse’s professional reviewers to perfect the audio to the T. The entire dubbing process was DIY, saving him time, money, and effort. And the results have been incredible, not only for his workflow but also for his channel’s growth. Let’s take a deep dive into the results:
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MAGIC MAGIC MAGIC

01

DIY-ed Dubbing Process

Manual dubbing can be expensive and overwhelming - hiring language experts, transcribers, and voiceover artists for each language, buying equipment, managing a feedback loop, and so on. But Dubverse DUB becomes the one-stop solution for all languages and experts. Utsav doesn't have to hire or manage an extensive team. No equipment needed. Just one tool for all dubbing needs.

02

More Creation in Less Time

From creation to production, manual dubbing can take days to finalize. Dubverse boils down the process to minutes. With just a few clicks, Utsav can generate multiple dubbed voices for his videos. Just upload a video > select language and speaker > select dub, and it's done.

03

Advanced Studio + Expert Reviewers

Dubverse's studio is a simple-to-use editor. If there are any edits or tweaks required, he can simply find and replace words, retune voice, change order, or manage the sync of the videos. Moreover, Utsav can ensure that his videos are 3000% accurate by connecting with professional reviewers within the platform.

04

Integration with YouTube

Dubverse simplifies even the upload workflow with YouTube integration. Click on the YT studio button to directly move to the studio. Fewer clicks and fewer switches. Moreover, you can sync your YouTube channel and view your dashboard within Dubverse.

05

Opportunity to Grow

Utsav can add 30+ languages to his videos, depending on his audience', to expand his regional and global reach with just one click. If Utsav were to go the traditional way, he'd have to recruit another team for every new language. Now, he just have to select the target language and it's done!

Dubverse's AI Dubbing Process

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In April, I experimented with multiple audio language tracks using Dubverse’s AI Dubbing. With just 2 videos, I noticed an increase in reach and received more views from non-Hindi speaking regions.

My videos with highest number of views are in fact those that have multi language tracks and subtitles.

Utsav

Utsav Techie

Growth with AI Dubbed Audio Tracks

Increased Subscribers & Engagement

By publishing just 2 videos with multiple languages audio tracks, Utsav witnessed an impressive result: both videos crossed the average number of views and engagement he receives on his videos within the first 24 hours. He has also gained more subscribers, likes, and shares. Since then, he has published more than 20 videos with multilingual audio tracks.

Unlocked New Geographies

Multi audio tracks have totally leveled up his reach, helping him tap into new markets. What's more, his audience thoroughly enjoys watching videos in their preferred regional languages. The feature, he firmly believes, is instrumental in building a stronger position and achieving better rankings with search-based videos in the long term. Now, he has added Malayalam an Kannada dubbing. to his arsenal, and is planning to target international audiences starting with Spanish.

SEO Boost for Higher Ranking

Utsav believes since YouTube has been pushing this feature and helping creators reach more people, it is better to publish multiple languages audio before putting the video out to the world than as an afterthought. The multilingual subtitles have also helped him higher ranking in search results.

2.68 billion people are active on YouTube… How many have you reached?

Expanding your reach was never this easy…

STEP 01
Connect channel on dubverse
STEP 02
Dub video in your desired language
STEP 03
Upload the audio & expand your reach

My goal is to cover PAN India and reach out to global audiences too. So far, I’ve tried Tamil, Telugu, Bengali, Kannada, and Marathi. And I’m excited to add more languages to my videos.

All it takes is a few clicks! With Dubverse, I’m sure I’ll be able to do it much more quickly.

Utsav

Utsav Techie

Screenshot 2023 01 11 112231 1

Supercharge your YouTube channel with AI Dubbing!

YouTube’s Multilingual Audio Track feature will be an incredible added feature after YouTube shorts. While YouTube is running its tests, you can conduct your own multilingual test for your channels. Create videos in different languages and track the results to identify which languages your viewers prefer. Consider adding subtitles too. You can also ask your audience about the languages they prefer to watch your content in. To make the dubbing process easier, use Dubverse to make multilingual content a part of your workflow effortlessly. 
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